Privacy Policy

Bonpoint Japan Co., Ltd. (hereinafter referred to as the “Company”) considers the trust of its customers to be of the utmost importance and undertakes the following measures regarding the handling of customers’ personal information.

1. Appropriate Handling of Personal Information

The Company acquires, uses, provides, and otherwise handles personal information within an appropriate scope and by appropriate means, in accordance with applicable laws and regulations, guidelines, other relevant standards, and the Company’s internal rules.

The Company has also established an appropriate organizational structure and endeavors to protect personal information properly.

When acquiring, using, providing, or otherwise handling personal information, the Company limits such handling to the specified purposes and will not use personal information for any other purpose.

2. Purposes of Use of Personal Information

The Company may use the personal information obtained from customers for the following purposes:

  • Shipping products;

  • Providing information and advertisements concerning products, lifestyle information, after-sales services, special offers, and other benefits, including information regarding products, campaigns, and other offerings from third parties carefully selected by the Company;

  • Conducting surveys to improve the Company’s services;

  • Carrying out marketing activities related to the planning and development of products and business activities;

  • Processing payments made by credit card;

  • Responding to customer inquiries; and

  • Managing product sales.

3. Measures to Ensure Accuracy and Security

The Company implements measures to ensure the accuracy and security of personal information and endeavors to prevent unauthorized access to personal information, as well as its loss, destruction, alteration, or leakage.

Personal Information Handling Business Operator:
Bonpoint Japan Co., Ltd.

Address:
ARISTO Hirakawacho 4F, 1-3-7 Hirakawacho, Chiyoda-ku, Tokyo 102-0093, Japan

Telephone:
03-4540-1893

Representative:
Representative Director and President, Li Hanqiong (李 寒窮)

4. Ongoing Commitment to Personal Information Protection

The Company complies with all laws and regulations applicable to the personal information it holds and continuously reviews and improves its measures relating to the protection of personal information.

5. Provision of Personal Information to Third Parties

The Company will not disclose personal information to any third party except in the following circumstances:

  • Where the customer’s prior consent has been obtained;

  • Where disclosure is required by applicable laws or regulations;

  • Where the Company determines that disclosure is necessary to protect the life, body, or property of a customer;

  • Where disclosure is requested by a court, the police, another national government agency, or a local government authority;

  • Where disclosure is necessary for a contractor entrusted with the handling of personal information, with whom the Company has entered into a confidentiality agreement, to achieve the purposes of use described above; or

  • Where disclosure is otherwise permitted by applicable laws or regulations.

Personal information may be disclosed to the Company and used in accordance with the purposes of use specified in Section 2 in the following circumstances:

  • Where a customer registers through the official online store;

  • Where a customer has provided prior consent through a customer card at one of the Company’s boutiques; or

  • Where a customer registers through any other medium that clearly states that the information will be used by the Company.

6. Joint Use of Personal Information

The following information will be jointly used by Ruby Group, Inc., which provides the Company’s payment portal, and the customer’s credit card company for the purposes of processing payment for orders, conducting credit checks, and preventing fraudulent activity:

  1. Name and address;

  2. Credit card information;

  3. Identification details of the products ordered; and

  4. The amount paid for the products ordered.

Ruby Group, Inc. and the customer’s credit card company are responsible for the joint use of customers’ personal information.

Ruby Group, Inc. accepts inquiries from customers regarding the joint use described above. Its contact details are as follows:

Ruby Group, Inc.

Address:
2-43-10 Tomigaya, Shibuya-ku, Tokyo 151-0063, Japan

Email:
info@bonpoint.jp

The party responsible for the management of personal information jointly used as described above is as follows:

Personal Information Handling Business Operator:
Bonpoint Japan Co., Ltd.

Address:
ARISTO Hirakawacho 4F, 1-3-7 Hirakawacho, Chiyoda-ku, Tokyo 102-0093, Japan

Telephone:
03-4540-1893

Representative:
Representative Director and President, Li Hanqiong (李 寒窮)

7. Outsourcing of Personal Information Handling

When outsourcing the processing of personal information held by the Company, the Company selects contractors in accordance with its internal rules regarding personal information protection.

The Company requires contractors to protect personal information through contractual arrangements and appropriately manages and supervises such contractors.

8. Use of Cookies

The Company collects information relating to the personal computers, mobile phones, tablets, and other information and communication devices used by customers visiting this website, as well as information obtained through cookies.

Such information is used to analyze customers’ access trends, deliver advertisements that are more relevant to customers, improve convenience, and obtain statistical data.

The Company may also receive information relating to customers, known as personally referable information, from third parties that do not hold information directly identifying customers, such as their names, and may link such information with personal information managed by the Company.

Specifically, the Company may use cookies, mobile advertising identifiers, email addresses, website browsing and search histories, location information, and other behavioral histories for purposes including the delivery of advertisements.

Customers may enable or disable the use of cookies through their browser settings.

9. Contact Information

For complaints, consultations, or other inquiries concerning the handling of personal information, please contact the following:

Bonpoint Online Store Customer Service

Email:
info@bonpoint.jp

We normally respond within 72 hours, excluding the year-end and New Year holiday period.

For requests concerning the disclosure, correction, or other handling of personal information provided to one of the Company’s stores, please contact the relevant store directly.

10. Changes to This Privacy Policy

The Company may revise this Privacy Policy without prior notice to customers.

In the event of any significant changes, the Company will provide notice in a clear and easily understandable manner on its website or at its stores.